Some Asian YouTubers from those countries have more than 10 million followers, comprising local and global viewers.įor marketing, collaborating with Asian YouTubers will help you reach huge audiences across a large number of different Asian countries. India’s T-Series music channel is one of the most subscribed YouTube channels in the world, with 205 million subscribers.Įast and South-East Asian (SEA) countries like Thailand, Indonesia, Vietnam, and Singapore are also using YouTube more than ever before.Īccording to Think With Google, “ SEA’s YouTube users drive 20% of all video consumption around the world, and 83% of users in SEA watch online video daily”. With 225 million users, India has the most YouTube users in the world, and Asian countries account for three of YouTube’s top five countries by user count. In the USA, 73% of the population over the age of 15 uses YouTube, and Asian countries are fast catching up. Since 2005 YouTube has grown tremendously, overtaking every social media and video streaming platform aside from Facebook. Read more The Popularity of YouTube in Asia They’re in a variety of niches, from comedians to games, foodies, fashion bloggers, and beauty gurus. The Asian YouTubers we have chosen are mainly individuals who have grown audiences of over a million subscribers, with impressively high view rates on their content. Let’s take a look at how popular YouTube is in Asia, and at some of the top Asian YouTubers to collaborate with. ![]() Asian countries make up five of the top ten countries in terms of user count.Īs you can see, YouTube is a hugely valuable marketing channel, especially for influencer collaborations with Asian YouTubers! Geographically, as of 2021, India is the biggest consumer of YouTube content, followed by the USA. The three most popular types of video content viewed are product reviews, how-tos/tutorials, and top lists, which are all great formats for marketing! YouTube also has high engagement rates when compared to other channels like Facebook, with users consuming 1 billion hours of videos daily, with an average of 11mins and 24 seconds per visit. It has more than 122 million active users daily, watching videos for entertainment, educational, product research, and shopping purposes. YouTube is the second-largest social media platform after Facebook and the second-largest search engine after Google. With influencer marketing and video marketing dominating the digital marketing landscape in 2023, YouTube Influencers are a vital component of successful marketing. ![]() By Liza Shuttleworth 10 minute read Influencer Marketing Marketing Guides
0 Comments
Leave a Reply. |